Our Mission & Philosophy

Our Mission:

It is our Mission to be the Premier Manufacturer of High Precision Optics in the United States; building upon the heritage of our comprehensive capabilities, innovation, and world-class service by:

  • Maintaining our customer-first focus,
  • Continually improving our capabilities and processes,
  • Developing a highly skilled and dedicated workforce
  • Leading as a positive force in our industry and our local community.

Our Philosophy:

The LaCroix name is synonymous with quality precision optics.

Since 1947, three generations of family leadership have guided LaCroix Precision Optics to become a premier, independent precision optical manufacturer in America. Our relationship-driven approach to delivering the highest quality optics is the cornerstone of our long-standing success. We are known for doing what is right by our customers, employees, and suppliers. And we don't take our decades-long reputation for granted — we work toward strengthening our relationships and improving our optics daily.

We take great pride in making quality optics right here in America that serves vital roles, from protecting our troops here and abroad to diagnosing disease. As our customers entrust us with this responsibility, we return it in kind through dependability and integrity. With LaCroix, you can be confident your prints and proprietary information will remain securely stateside knowing our facility is ITAR registered and compliant.

Made in America isn't just a slogan here. It's our opportunity — with you — to change the world for the better.